PwC appoints market senior partner for East Midlands office

PwC has announced the appointment of Alex Hudson as its new market senior partner for the East Midlands region. 

Hudson, who is currently a tax partner at the firm, has been with PwC since 2002 where she worked in the East Midlands office for the duration of her career. 

In her new role, she will be responsible for overseeing the strategy and director of PwC in the East Midlands and the wider region. The role also includes connecting with local businesses and communities to support talent.

Hudson said: “I’ve spent my whole PwC career in the East Midlands and recognise the value of the talent and opportunities here that benefit the firm nationally. The office in Donnington Court has achieved fantastic growth already, and the team works on some of our biggest national clients and has been involved in some landmark wins for the firm globally.

“I’m committed to maintaining and enhancing our fantastic office culture to create the best experience in which our people can develop, flourish and have fun.”

Matthew Hammond, regional market leader for PwC UK Midlands, said: “It’s fantastic to have Alex on board as our new senior partner for East Midlands. She will play a pivotal role in achieving our goals across the region. This includes our growth ambitions, as well as focussing on culture, talent and how we can support the local communities in which we operate.”