Register to get free articles
Want unlimited access? View Plans
Already have an account? Sign in
Haysmac has appointed Gary De Souza as a director in its media, marketing and advertising sector team.
De Souza joins from Moore Kingston Smith, where he spent more than 10 years advising media, marketing and creative businesses.
During his career, he has supported start-ups and international groups with compliance services, financial planning, valuations, cash flow forecasting and group reorganisations.
In his new role, he will work to expand the team, deepen client relationships and drive new business growth.
De Souza said: “I’m excited to be joining HaysMac at such a dynamic point in its journey. The firm has built a strong reputation in the media, marketing and advertising space, underpinned by deep sector expertise and a people-first culture.
“There is a clear sense of momentum and ambition across the firm, and I’m looking forward to building on this — working closely with clients to provide practical, commercially focused advice as they navigate growth and complexity in an increasingly fast-moving sector.”
Head of markets and sectors, Jon Dawson, added: “As the sector landscape continues to evolve, our focus remains on helping clients realise their potential, whether that’s scaling for growth, navigating complexity or responding to emerging opportunities. Gary’s experience and mindset align closely with that ambition, and I am confident he will make a significant contribution to both the MM&A team and the wider firm.”
Managing partner Natasha Frangos concluded: “We are delighted to welcome Gary to HaysMac. He brings a strong track record in the media, marketing and advertising sector, alongside a clear passion for supporting ambitious, entrepreneurial businesses.
“Gary’s appointment forms part of our ongoing strategy to invest in high-calibre talent, enhancing the breadth and depth of technical expertise across the firm. These strategic hires are key to strengthening our sector and market-led approach and ensuring we continue to deliver high-quality, insight-driven advice to our clients.”
