Fortus Business Advisors and Accountants has strengthened its Creative Industries advisory team based in Soho, London, through a merger with Balmforth Associates, led by Bryony Balmforth.
Now in its 12th year, the firm said Balmforth Associates has built an “impressive client portfolio” across the creative, media and built environment sector.
The Creative Industries team at Fortus works with clients in marketing and advertising, television and film production, publishing, music, fashion and architecture, and has a host of industry leading clients within its portfolio.
Balmforth said: “Establishing and growing Balmforth Associates has been a tremendous experience, and this feels the right time to make the move both for myself and the business. There’s certainly a very natural fit with Fortus from a cultural perspective too.
“The work they’ve delivered in the creative space over the past two years gives us huge confidence that we’ll be in a solid position to strengthen our offer and broaden the range of services we provide to our clients, whilst retaining the same high level of personal care and support.”
Rob Quinn, executive director and national head of Creative Industries, said: “Despite the challenging, and at times, fluctuating circumstances, so many of our clients have traded under within the sector, the past 12 months at Fortus have been very positive, with the offering continuing to be extremely well-received by the industry.
“This announcement represents a natural extension to our expertise within the industry and I look forward to welcoming Bryony to the team. She’s well-known and highly respected within the industry and her sector expertise will be a valuable addition to our clients and Fortus as a whole.”
He added: “Looking to the future, post-pandemic, the UK Creative Industries remain a vitally important part of the UK economy and we’re striving to remain at the forefront of the support available to business owners across the sector.”