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Deloitte remains the world’s most valuable and strongest commercial services brand after it increased its brand value by 16% to $34.5bn (£27.6bn), according to a new report from brand valuation consultancy, Brand Finance.
The news comes as every year, the consultancy tests 5,000 of the biggest brands to publish over 100 reports, ranking brands across all sectors and countries.
In 2022, Deloitte achieved record revenue growth of $59.3bn (£47.5bn) by providing audit and assurance, tax and legal, consulting, risk advisory, and financial advisory services to a broad cross-section of the largest corporations and governmental agencies around the world.
The firm achieved this through its global organisation, delivery centres, and collaboration between consulting, advisory and tax, increasing its global alliance and ecosystems sales by 23% from the previous year.
According to Brand Finance, Deloitte’s financial success was also matched by a rapid expansion of its workforce, with its total headcount climbing to more than 415,000.
Meanwhile, EY, which increased its value by 11% to $5.7bn (£4.5bn), is in second position for brand strength. The UK-based firm is also the fourth most valuable brand in the ranking and highest ranked non-American brand.
Annie Brown, general manager of UK consulting at Brand Finance, said: “Despite significant challenges, the commercial services sector has demonstrated remarkable resilience and adaptability over the last two years.
“The industry’s ability to innovate, pivot towards digital solutions, and prioritise customer experience has enabled it to weather the storm and emerge into the post-pandemic world even stronger.”
