Accounting Firms

Kreston Reeves to launch Shaping your future survey

The anonymous survey, conducted by market research agency Atomik Research, will aim to explore business issues, constraints on future growth, priorities and plans

Accountancy firm Kreston Reeves has launched a new study, which will aim to explore business issues, constraints on future growth, priorities and plans.

Named Shaping your future, the study will “seek and share the experiences and views” of business leaders, with the aim of “helping businesses shape their future”.

Shaping your future will survey over 600 businesses across the UK, the data will be analysed and interpreted by its team and the findings will be published in the autumn of 2021.

The anonymous survey is being conducted by market research agency Atomik Research,

Andrew Griggs, senior partner at Kreston Reeves, said: “The current economic and business environment is incredibly tough for businesses – in some ways, coming out of the pandemic can feel harder than it did when going into it. We are all entering what seems to be a perpetual ‘new normal’ or a ‘pre new normal’, whatever that normal may be.

“If there is one thing that is certain, it is that change is a constant. Change brings challenges that we all need to face, but it also brings incredible amounts of opportunity and innovation.
“It’s important that we focus our guidance on the issues that matter most to businesses, so we want to hear directly from business leaders across the country.”

He added: This survey will enable us to provide focused insight and guidance that will help businesses navigate this new environment, face the challenges it brings, and grasp the opportunities when available to shape their future.”

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