KPMG partners with with Croner-i

KPMG has announced a new alliance agreement with Croner-i, one of the UK’s leading online research services for tax, audit, and accounting professionals. 

Under this agreement, Croner-i’s tax content will be integrated into KPMG’s information services, driven by ‘highly intuitive’ AI and search functionality.

The real time information pipeline will give KPMG’s UK employees instant access to the very latest tax legislation, case reports, expert analysis, and insight enhanced by brand new cutting-edge artificial intelligence driven search tools.

Stuart Tait, chief technology officer of KPMG Tax in the UK, said: “It’s our mission to give our clients the best possible service, and we are constantly seeking new ways to use generative AI to support this endeavour. 

“The quality of its results ultimately depends on the depth of the underlying content and that’s why the combination of Croner-i’s information repository with KPMG’s Gen AI tools and expertise will create a leading tax research tool. This will allow us to provide clients with accurate, fast, and flexible tax advice.”

Ben Chaplin, managing director at Croner-i, added: “Not only is this alliance fantastic for the growth of both Croner-i and KPMG, it is also the start of a wider, exciting journey for the ways content will be used in the future. We believe there is currently no other alliance like this in the UK tax market, and the potential for future growth across the industry is compelling.

“A direct link from the Croner-i content will deliver a super search function – including AI functionality – to all KPMG UK staff, giving them accurate, reliable answers supported by direct links to all the Croner-i detailed commentary, case law, legislation, and tools. We are very excited about this and future opportunities.”